The professional brand

Anza is the Nordic region’s leading supplier of painting tools. With the Anza Pro brand, they speak exclusively to professional painters. Grace’s assignment was to develop a brand identity that not only differentiates Anza Pro from Anza, but also reinforces their position as the market leader. Built on the insight that professional painters tackle tough, demanding work every day, the new identity reflects their commitment to durability, precision, and performance. The result is a distinct and confident brand designed to empower professionals who rely on tools that work as hard as they do.